Online PR and Article Marketing: Skills for SEO Success - Drive More Traffic to Your Web Site, Establish Your Reputation, Become an Authority

Drive more traffic to your web site, secure prominent online coverage in relevant circles and carry out your own online marketing campaign using optimised press releases, social media marketing and article marketing.

From how to structure and write an optimised online press release, how to create an online press distribution list and follow up your news story with media contacts to sourcing inspiration for your next PR and pinpointing the most useful article distribution and PR distribution sites, this book will equip you with all of the skills you need to skyrocket your online profile and improve your search engine optimisation (SEO) results with practical, how to articles in an easy to follow format.

• How to write an online PR
• How to get your PR picked up by news outlets
• PR and article ideas
• SEO basics
• Article marketing how-to
• Best PR distribution and online marketing sites
• How to integrate SEO
• Using PR and article marketing in social media

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